Thursday, May 22, 2014

Property online: How a mobile-friendly website can attract business

According to a study by the National Association of Realtors, up to 89 percent of home shoppers use mobile devices to look up properties, while 68 percent use mobile applications throughout their research. These numbers suggest that at this day and age, a responsible real estate professional should take mobile and internet marketing as a viable means of doing business. 
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A website with mobile-friendly features can help owners attract more tenants and boost business in their properties. A mobile-friendly website expands the property’s marketing range, reaching even those on the go. With a large array of website building tools available, creating a website is as easy as ever. 
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One option available for real estate professionals is to use “responsive” websites. These are more fluid and manageable than ordinary ones, perfect for the mobile platform. They use a template that allows all the information to fit any type of screen, even the small screens of smartphones and tablets. 
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Another option is to create a mobile version of one’s existing website. When mobile users visit the website, they are automatically redirected to the mobile site. While a mobile version contains all essential information like regular sites, it normally has a simpler design to accommodate small screens.

First Choice Property Management offers services in property management, maintenance, and inspections in the Riverside, CA area. Check out this LinkedIn page for more details.